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CHROMITE · STUDIO PARTNER PILOT

Build the brand.
Inside your market.

A CHROMITE Studio Partner starts with a focused branded zone inside an existing bath, tile or hardware showroom. The pilot is designed to test real demand with lower capital before either party commits to a full mono-brand store.

Core display MRP₹45,240

Indicative combined MRP for one unit of the 16 essential requirements.

Core partner buying value₹29,414

Illustrative 65% of planning MRP, including the current tax assumption.

Pilot entry estimate₹2,63,242

Display, two opening stock sets, basic fixtures and refundable security.

WHO SHOULD APPLY

A partner ready to sell the whole room.

Preference goes to existing retailers with local trust, installation relationships and the discipline to report enquiries, quotations, service issues and repeat orders.

RETAIL BASE

An operating showroom.

Bathroom, tile, plumbing, hardware, kitchen or interiors retail presence with a customer-facing team.

LOCAL REACH

A defined service market.

Working relationships with homeowners, plumbers, contractors, architects or project buyers in the proposed territory.

EXECUTION

Fast, transparent follow-up.

Capacity to maintain the display, follow leads, share monthly data and coordinate installation or service escalation.

SIX-MONTH PILOT

Simple gates. Measurable progress.

01

Sell-through

Track billed units and repeat orders by product code every month.

02

Availability

Measure order fill rate, replenishment time and stock-out days.

03

Quality

Record returns, installation issues and service closures by cause.

04

Economics

Review realised partner margin, CHROMITE gross margin and overdue value.

05

Execution

Maintain the branded zone, trained staff, lead updates and agreed display.

06

Growth

Measure qualified leads, quotations, accepted orders and repeat customers.

HOW THE PILOT STARTS

From application to first order.

Commercial approval depends on location, customer profile, display feasibility, supplier readiness and written pilot terms.

1 · Apply

Share the showroom, territory, current brands and monthly purchase capacity.

2 · Qualify

Review market fit, outlet photographs, customer mix and proposed CHROMITE zone.

3 · Agree

Sign pilot brand-use, display, supply, service, reporting and exit terms after legal review.

4 · Set up

Install the 150–250 sq ft zone, approve samples and train the sales and installer team.

5 · Sell

Route enquiries into the CRM and move each opportunity through quotation, order and follow-up.

6 · Review

Use the scorecard to continue, improve, expand territory protection or exit the pilot.

Commercial figures are still provisional

There is no pilot franchise fee in this planning model. The ₹50,000 security, 35% target partner margin and other figures require final products, landed costs, supply readiness, tax classification and signed terms. Territory protection is conditional and final documents require Indian legal and tax review.

PARTNER APPLICATION

Tell us about
your market.

Share enough detail for CHROMITE to assess the proposed showroom and territory. No payment or appointment is confirmed by submitting this form.

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